Coffee Beanery announces Coco for Kona Contest! Win a trip to Hawaii!

Coffee Beanery Giving Away Trip to Hawaii
and Other Great Coffee Prizes

Flushing, MI – Coffee Beanery stores across the US are giving customers the chance to win a trip for two to Hawaii, and many other great coffee prizes as part of their “Coo Coo for Kona” scratch to win game which begins on Sunday, April 5th and goes through Sunday, May 10th.

This is the second time that Coffee Beanery has partnered with Robust Promotions to develop an in-store scratch to win contest. The contest will feature the trip to Hawaii, one pound bags of their 100% Hawaiian Kona Coffee and their flavored Hawaiian Coconut Coffee, as well as free drinks as part of the prize pool. Each ticket also has a bounce back coupon for $2.00 off a pound of coffee on a future visit.The contest is intended to bring in extra traffic and raise the check average in a tough economy. Stores will require the purchase of certain qualifying items to get a scratch and win ticket. Customers who can’t make it to a Coffee Beanery store can still get their tickets by ordering online at www.coffeebeanery.com. Online customers will get one ticket for every $10 that they spend online.

“We are excited about the timing of this contest,” said Bob Ashley, a Marketing Representative from Coffee Beanery’s World Headquarters in Flushing, MI. “There is a lot of negative news out there, so we believe that people will really enjoy this contest. We have a lot of winning tickets and it will be great to see customers excited about winning a free drink, a pound of coffee, and especially a trip to Hawaii.”

The contest will be supported with in store materials that promote the scratch and win tickets. Many of the Coffee Beanery stores have e-mail clubs and are using those as a very cost effective way to promote the contest to their distribution lists.

Founded by JoAnne and Julius Shaw in 1976, The Coffee Beanery is a privately held company that franchises and supports a network of upscale cafes, retail stores, carts and kiosks that specialize in serving the finest specialty Arabica coffee. The Coffee Beanery has nearly 150 locations globally. For more information on Coffee Beanery please visit www.coffeebeanery.com.